About me.
Entrepreneur and software consultant. I build my own projects in public and document the journey: the wins, the failures, and the lessons between.
Nick Martin
I have always been fascinated by Internet technologies. My journey began back in 1998 when I was introduced to HTML. Not long after I was introduced to both chain letters and pyramid schemes, which I learned a lot from :)
At that point I knew my future was online and I started learning proper Internet marketing. From 2000 to 2012 I built countless Internet apps and websites, learning everything I could about affiliate marketing along the way.
In 2012 I moved to Bali, Indonesia to start work on an edutainment game for three Danish universities. The game was a success and from there I started MagLoft and have been focused on that ever since.
Now, I'm on a new journey: building software with AI and documenting the ride. I use tools like Claude Code to ship real products, and I share what I learn from my own projects: the wins, the failures, and the lessons between.
The principles I work by.
On entrepreneurship
Entrepreneurship is the most powerful force for positive change. The best entrepreneurs combine vision with execution, empathy with analysis. The barriers to starting are lower than ever, creating unprecedented opportunities.
On technology
Technology should serve humanity. AI, blockchain, and martech are exciting frontiers with potential to solve our biggest challenges. But with great power comes responsibility. Ethics must be at the forefront of innovation.
On personal growth
Growth happens outside your comfort zone. Sustainable success requires balance: physical health, mental wellbeing, relationships, and purpose. Small, consistent actions compound into remarkable results.
On success
Success is personal and multidimensional. True success comes from alignment between your values, actions, and goals. The journey matters as much as the destination.
Balance keeps the work honest.
A quick look at what I do outside of building software.
Golf
Towards scratch golferRoutine: Mon: driving range; Wed: short game; Fri: putting; Weekend: full 18 holes.
Fitness
Strength & health12-week transformation: 185 lbs / 18% BF → 180 lbs / 13% BF. Bench 185→215, Squat 225→295, 5K 24:30→21:15.
Crypto
Long-term believerLong-term and fundamentals-based: projects with strong technical foundations, active communities, clear use cases, and sustainable tokenomics. Blockchain is the most significant innovation in financial systems since the internet. DeFi will eventually transform banking.
- Smart contracts and dApps will revolutionize ownership and governance
- Crypto must address energy consumption and regulatory concerns
- Responsible innovation balances tech advancement with ethics
Let's build something.
Start small. We'll figure out the big picture together.